What's our story

Schiff Gold was founded on 20th July 1974 in Dubai, United Arab Emirates — a city destined to become the global hub of precious metals. From the very beginning, our mission was clear: to provide trusted, transparent, and professional precious metals solutions, serving both institutional partners and private investors.

What began as a local trading house steadily grew into a global wholesaler and a trusted source for investment access. Over the decades, we have expanded our reach across continents, building a reputation for reliability, innovation, and integrity. Nearly five decades later, these origins remain the foundation of who we are — guiding us to shape the future of wealth preservation through lasting partnerships and secure trading.

Transport yourself back to the bustling streets of 1970s Dubai, where commerce thrived in intimate souks and relationships were forged face-to-face. It was here that Schiff Gold’s journey found its first milestone — not in a boardroom, but in a handshake with the Girdharlal family, Indian jewelers who shared a vision of trust and opportunity.

Together with Henry Moses Schiff, our founder, they created more than a transaction: they built a friendship that blossomed into years of partnership. For many years, the Girdharlals became not just clients, but trusted allies in shaping the company’s path — proof that every great legacy begins with a single relationship.

That inaugural collaboration set the tone for decades to come. It remains a reminder that at Schiff Gold, success is not measured only in ounces of metal, but in the strength of bonds that endure across generations.

The early 1990s marked Schiff Gold’s first step into upstream operations. Driven by a desire to secure reliable supply and strengthen market resilience, the company invested directly in gold mines across Latin America and  Africa. These ventures were not without risk — infrastructure was underdeveloped, logistics complex, and political climates often uncertain.

Yet these challenges provided valuable experience and positioned Schiff Gold as more than a trading house. By being present at the source, we gained first-hand knowledge of production realities and established trust with local operators. These mining ventures gave us greater control over supply lines and created a foundation of reliability that clients came to value during times of market volatility.

By the late 1990s, lessons from mining ventures began to pay dividends. Schiff Gold expanded its network to include refiners, logistics providers, and export partners, ensuring that raw gold from mines could move seamlessly into the global market. At a time when transparency and accountability were still emerging concepts in the industry, Schiff Gold positioned itself ahead of the curve by insisting on clear chain-of-custody practices.

This approach gave clients confidence that every ounce was backed by integrity. As competitors struggled with fragmented sourcing, Schiff Gold’s integrated model proved resilient — reinforcing our reputation as a trusted partner not only in Dubai, but increasingly across the international bullion trade.

In 2007, amid Dubai’s thriving markets and growing global reputation, a new chapter in our story began. “Modern Jewellery” was born — a name chosen to reflect both the artistry of tradition and the forward-looking spirit of a city on the rise.

What started as a vision shared by local artisans and traders quickly grew into a brand recognized for exceptional craftsmanship and contemporary design. Every piece bearing the “Modern Jewellery” insignia carried with it a promise of authenticity, integrity, and quality — values that resonated with clients from Dubai to destinations around the world.

Over time, “Modern Jewellery” became more than just a trade name. It evolved into a trusted symbol of reliability and excellence, standing as a testament to Dubai’s cultural heritage and its role as a global leader in gold and jewelry. Even today, it continues to embody the same values that inspired its creation — trust, quality, and an enduring commitment to those who believe in the timeless allure of precious metals.

In 2010, Schiff Gold’s ambition carried it far beyond Dubai. Recognizing the need to serve clients where they operated, the company established trading footholds in the United States, Monaco, Germany, and Hong Kong. This expansion was not merely geographic; it was strategic. Each hub was chosen for its role in the global precious metals ecosystem — United States for its financial markets, Monaco for private wealth, Germany for industrial demand, and Hong Kong as Asia’s bullion gateway.

This global presence allowed Schiff Gold to bridge time zones and cultures, becoming a seamless link between East and West. Clients who once relied on regional intermediaries could now access Schiff Gold directly on multiple continents, with the same reliability and transparency they had come to expect from Dubai.

By the mid-2010s, the global gold industry was changing rapidly. Regulatory scrutiny increased, digital tools were reshaping trade, and clients demanded ever-greater transparency. Schiff Gold responded with a wave of modernization: implementing advanced compliance systems, upgrading logistics infrastructure, and integrating digital trading platforms.

Rather than seeing compliance as a burden, Schiff Gold embraced it as a competitive advantage. By holding ourselves to standards that exceeded requirements, we gained the trust of banks, refineries, and institutional clients worldwide. These investments in modernization not only improved efficiency but also laid the groundwork for the strategic transformation that followed under new-generation leadership in 2017.

By 2017, Schiff Gold had grown into a truly global enterprise — with deep supply chain connections, international trading hubs, and a reputation for compliance leadership. But the company was also at a crossroads: the industry was evolving rapidly, and it was time to refine its focus for the future.

That year, Hubert Jacob Henry Schiff, representing the next generation of family leadership, assumed the helm. His appointment symbolized both continuity and renewal — carrying forward the legacy of his predecessors while charting a bold new course.

Under Hubert’s leadership, Schiff Gold made a decisive transformation. Retail operations under the name Modern Jewellery were brought to a close, allowing the company to concentrate fully on wholesale bullion and commercial precious metals trading. This pivot aligned perfectly with Dubai’s emergence as the world’s bullion capital and enabled Schiff Gold to serve the UAE’s largest institutions and enterprises with greater scale and precision.

By embracing wholesale as its foundation and expanding international-scale trading, Hubert redefined Schiff Gold’s identity as a trusted global partner. This realignment not only honored the company’s heritage but also ensured its resilience and relevance in the fast-changing precious metals industry.

On 20th July 2024, Schiff Gold proudly marked its 50th anniversary — half a century of trust, integrity, and leadership in the global precious metals trade. From humble beginnings in Dubai’s gold markets to becoming a recognized international wholesaler, our journey has been defined by resilience, innovation, and a commitment to clients worldwide.

This golden milestone is more than a celebration of history; it is a reaffirmation of our mission to carry the values of integrity and excellence into the decades ahead. As we honor the past, we look to the future with renewed ambition — continuing to shape the global precious metals industry with the same dedication that has defined us since 1974.